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I help startups align to customer needs, establish product-market fit and grow sustained revenue.
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The secret to successful startups? Understanding your customer.
Learn to identify your ideal customer and their exact needs. Build products they love. Design a go-to-market strategy that meets their needs. And skyrocket your chances of success.
Michael Taus
Startup Advisory
Strategic Coaching from Idea to Scale
Customer Discovery
Identify customer pains and problems to prioritize your product roadmap and marketing.
Product-Market Fit
Align your product to customer needs to prove objective value and drive revenue growth.
Go-To-Market
Standup a marketing and sales engine to achieve repeatable and scalable revenue growth.
Fractional CMO
Standup a GTM Org with Confidence
ABM
Drive superior results by targeting the right accounts at the right time with the right message.
Demand Gen
Efficiently scale your sales and marketing team by automating activities, while maintaining quality.
Sales Playbook
Ascertain priority needs, design the right solution and prove value throughout the customer experience.
Strategic SEO/SEM
Attract customers when they’re in need to deliver long-term growth and develop a competitive moat.
Content Marketing
Lead the conversation to define your expertise, educate your market and build trust in your brand.
Fractional CMO
Augment your organization and mentor key team members to improve execution across your product, marketing and sales.
“One of the most talented thought-leaders of our generation… a keen observer of people, their habits and the businesses that strive to service them.”
“He is an exemplary leader and those who work with him find his enthusiasm and dedication both inspiring and motivating.”
“A powerhouse in venture capital and developing new companies.”
“An uncommon grasp of not only the big picture and how to get there, but is comfortable thrashing through the details as well.”